Valentina Sampaio comes out with L’Oréal Paris on Woman’s Day

valintine. 3 PNG
Conheça Valentina Sampaio! Meet transsexual Brazilian model Valentina Sampaio who came out as trans during her first International Woman’s day.

“We believe that every woman is worth a lot.” writes Loreal Paris in the video description. “Meet Valentina Sampaio and see why this International Woman’s Day is even more special to her. #TodaMulherValeMuito #ValeMuito #lorealparis

The International Woman’s day offers a pledge that you can sign to promote gender parity, this year’s theme. One of the options you may choose while signing, if you so choose is ‘third gender/non-binary’.

The beauty of the idea, created by WMcCann and readily embraced by L’Oréal Paris, generated spontaneous expressions of support from all involved – the producer of the video, KN Productions, the renowned photographer Paulo Vainer. “We want to take this message of feminine pride everywhere, showing that the identity of the woman does not have to do only with sex at birth,” said Viviane Pepe, Director of the agency’s creation.

Valentina Sampaio

Valentina commented on here Instagram post
“A historical picture for me. Thanks to all involved.💋✨
Having stamped on the portfolio a click @paulovainer in full campaign for @lorealmakeup is a luxury for a few and I am so very proud.😘🔥”

I almost missed this trans positive message while publishing about the 36 murders which occurred in Brazil in the first 70  days of 2016. But this bears repeating. #TodaMulherValeMuito #ValeMuito #lorealparis

Editor in Chief at

Kelli Busey an outspoken gonzo style journalist has been writing since 2007. In 2008, she brought the Dallas Advocate on-line and has articles published by the Reconciling Ministries Network, The Transsexual Menace, The Daily Kos, Frock Magazine the TransAdvocate, the Dallas Voice and The Advocate. Kelli, an avid runner is editor in chief at Planet Transgender which she founded in 2007.

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