American Family Association Uses Orlando Attack To Support Anti-Trans Boycott

The American Family Association

The American Family Association

The American Family Association, a pseudo-Christian hate group has been exploiting the tragedy of the Orlando massacre to try and gain support for their anti-trans boycott of Target stores.

Despite the attack on Pulse being a blatant attack on the LGBT+ community, the AFA has chosen to use the tragedy to promote their boycott and push for anti-trans hatred.

A newsletter released by the group says ‘The nation continues to mourn over the senseless violence and loss of life in the Orlando shooting.  This is a time when a nation must come together, reminding that God loves all people, and all are His creations, made in his own image.

‘We know there are millions praying for the families and friends of the victims, and we ask all to join together with them and for those who are wounded, that a healing of both the body and the community will be a reality.

‘In April, Target publicised its corporate policy which allows men to frequent the female rest rooms and changing facilities.  We view this policy as a danger to women and children because it provides a possible gateway for sexual predators to gain access to their victims.

‘Since Target announced this dangerous policy in late April over 1.3 million people have signed the boycott Target pledge.  This doesn’t include the millions of Americans who didn’t sign the pledge but feel the same way about Target.

‘This week we are announcing a new initiative to the #Boycott Target pledge called Target Isn’t Listening.  This initiative seeks to add 50,000 potential Target shoppers to our boycott Target pledge this week, June 13-17.

‘While we are grateful for the over a million that have pledged to boycott Target, we know there are millions more that have the same sympathy but haven’t signed the pledge.’

The American Family Association has a history of anti-LGBT+ sentiment and action, including having blamed the LGBT+ community for the Holocaust.  The latest attempt to use the tragedy in Orlando to further their own attacks on the LGBT+ community are sickening beyond belief.

For all those people who are blaming ‘radical Islam’ for the attack on Pulse and the massive loss of life, perhaps after seeing this you’ll begin to look a little closer to home and realise that American hate groups are contributing to the creation of a society that ends in the mass murder of LGBT+ people.


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Amy is a journalist and editor contributing the websites Planet Transgender, Gay News Network, The Bottle Episode, The Retro Box and Claire Channel. Amy is also a published comic book writer and letterer. In addition to her writing Amy has also worked with the Centre For Hate Crime Studies in Leicester and has worked in the capacity of an advisor to the United Nations Entity For Gender Equality and The Empowerment of Women.


  1. These sickening far-right radicals give decent conservatives a bad name and make me ill to my stomach. How dare they wrap their vile hatred in a righteous veil? They are the very “wolves in sheep’s clothing” that Christ denied.

    “What would Jesus do?” is an apt question. I’m VERY certain he wouldn’t be doing wholesale murder.

  2. The biggest problem with the push to absolutely codify the Orlando attack as “radical Islamic terrorism” is that it’s just another attempt at LGBT+ erasure. They’re treating the identity of the victims as secondary to the identity of the shooter, while not bothering to look beyond “Muslim” as the shooter’s identity. It’s very reminiscent of the push in the past decade (largely by similar groups and individuals) to reclassify Matthew Shepard’s death as a drug deal gone wrong rather than as an anti-gay hate crime, usually with a good deal of “I’m not victim blaming, just pointing out that some people have said that the victim was a meth-addicted HIV-positive prostitute”. This same rhetoric is already springing up in relation to the Orlando shooting: “They might have been drug dealers, or pedophiles, or prostitutes, and of *course* I’m not saying that *justifies* their death, but maybe they were targeted for something other than being gay?”

    Denying the existence of anti-LGBT+ hate crime is nothing more than an attempt to deny the marginalization of the community, and how that marginalization itself can fuel attacks like the Pulse massacre. Maybe Mateen was “radicalized on the Internet”, maybe he was “disgusted by two men kissing”, or maybe he was a closeted gay man who had internalized such virulent homophobia that he felt that mass murder was the only way to cleanse himself of the guilt he felt over his attractions. We might never know, but we *know* that the people in Pulse are dead because of who *they* were, not because of who Omar Mateen is.


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